Wealth Advisory for Retail Investors

Problem statement

• India's stock market industry is served by over 4,500 registered stock brokers dealing in various instruments like equity, forex, options, and futures. As brokerage fees have decreased over time, brokers are seeking to provide additional services, such as wealth and stock advisory, to generate extra income.

• However, the competitive environment and low brokerage rates prevent brokers from serving clients with a corpus of 0-5 lakhs, despite the significant number of such clients.

• This issue can be effectively addressed through a technology-driven automated advisory engine, but many brokers lack the necessary technological skills and resources to develop such a platform, which requires more than just technical expertise.

Solution

• Our technology-driven advisory platform managed by the client offers a solution by providing APIs and a dashboard that can integrate with brokers' existing platforms. It takes users' investment corpus and risk appetite details to suggest investment options, allowing end customers to execute or skip trades.

• The platform also monitors individual portfolios, helping customers rebalance, invest, or sell their entire or partial portfolio. This solution will bring additional revenue to brokers by enhancing their service offerings.

Conclusion

• The platform enabled brokers to generate additional revenue by assisting their clients in managing and creating profitable investment opportunities.